Resume
Trevor Ballanger
(312) 515-8695 – tj.ballanger@gmail.com
Chicago, IL 60657
https://www.linkedin.com/in/trevorballanger/
https://www.trevorballanger.com
Copywriting Field of Experience
§ Fortune 500 Representation § Marketing Communications § Branding Design
§ Advertising B2B & B2C § Content Interviewing § Search engine optimization § B2B & B2C § Excel Data Management § AP Style § DPOS & PPOS
§ Deadline achievement
§ Print & Online Publications
Work Experience
Marketing Copywriter
Mulberry Marketing Communications – Chicago, IL
Jan 2022 – July 2022
• Wrote at least 3-4 articles per day for clients including GSF, Cintas and BiOWiSH
• Responsible for producing engaging, clear text for different marketing channels such as websites and catalogs
• Assisted with researching keywords, producing interesting written content and proofreading work for accuracy and
quality
• Demonstrated an ability to create written content targeted to specific audiences showcasing strong conceptual
thinking and multi-channel campaign work
• Worked closely with account director to develop content strategies, define vision, voice and positioning within B2B
campaigns
• Skilled communicator able to work effectively and cohesively with multidisciplinary teams and contract professionals
• Researched, vetted and cited sources, and distilled learning into succinct summaries
• Participated in kickoff briefs for new and incoming projects to align with client goals
• Built strong internal relationships between key stakeholders
Branding Copywriter
Passport Brand Design - California
Jun 2021 to Jan 2022
• Conducted neighborhood-specific research for integrated marketing campaigns, which would be reviewed at least
every three months
• Wrote content for websites, apps, digital advertising and emails while working with graphic designers, account
executives and director of brand strategy in an agency setting
• Assisted with creating strategic positioning and brand purpose, translating into a core effective idea that has the
power to align teams and guide the process of a fully integrated marketing campaign
• Maintained formal copy documents, managed file versions and incorporated internal and client feedback with
annotations for the copy team
• Developed copy for all advertising communications, including digital point of sale and print point of sale campaigns,
social media posts and user communications like emails
• Ensured all outgoing digital advertising collateral was thoroughly proofread for grammatical accuracy and adherence
to editorial style
Freelance Copywriter
Chicago, IL
Mar 2020 to Sept 2021
• Attended to numerous projects, typically requiring 4-5 articles produced per day for clients
such as GRO and Sandler Partners
• Provided copywriting services to clients for websites, blogs, and other applications while
providing SEO, web development and blogging expertise for B2B marketing industries
• Collaborated with marketing directors to develop emails, newsletters, press releases and other
long- and short-form media
• Worked with creative briefs and under the direction of senior creatives to translate concepts
into effective copy concepts
Communications Strategist
Avante Advertising – Chicago, IL
Jun 2019 to May 2020Trevor Ballanger
(312) 515-8695 – tj.ballanger@gmail.com
Chicago, IL 60657
https://www.linkedin.com/in/trevorballanger/
https://www.trevorballanger.com
• Experience serving as a liaison to business executives, internal and external, and other outside advisors
• Oversaw communication initiatives to develop relationships with third parties to secure engaging management and
delivery of campaigns
• Excellent relationship building, presentation and communication skills
• Excellent organizational skills to work independently and manage projects with many moving parts
• Experience in leadership and vision in determining and driving strategy
Commerce Writer
CryptoSlate – Seattle, WA
Aug 2018 to Jun 2019
• Curated original content for online B2B publication focused on cryptocurrency and blockchain initiatives
• Autonomously increased web traffic and drove Google search results by exercising SEO strategies
• Developed brand voice for publisher by researching market trends and correlating them to real-world context, which
led to permanent ties to more than 200 fintech companies
Arts & Culture Editor
Columbia Chronicle — Chicago, IL
August 2012 to September 2015
• Planned, researched, wrote and edited two articles per week as well as long-form feature stories, all centered on
breaking arts and culture news locally and nationally
• Systemically trained Arts & Culture team on voice, tone and structure pursuant to newspaper standards
• Facilitated development of publication’s original Internet site and online presence
• Worked closely with internal graphic designers and directed freelance writers, including other editors to ensure
consistent brand voice was delivered across all content
• Conducted telephone and in-person interviews with sources to capture insider views on targeted subject matter
Education
Bachelor of Science in Journalism
Columbia College Chicago - 2018Trevor Ballanger
(312) 515-8695 – tj.ballanger@gmail.com
Chicago, IL 60657
https://www.linkedin.com/in/trevorballanger/
https://www.trevorballanger.com